At Empire Rolling, we're always striving for excellence. Just like a software company, our team of product developers and engineers continuously work on refining and enhancing our products. We value user feedback and keep our customers updated on the latest improvements. Take a look at our journey so far:

Coming Soon: UltraSmooth 50-Count Reimagined

September 2025

Our bestselling UltraSmooth 50-Count Cones just got a major upgrade:

  • Reinforced paper structure for improved durability

  • Enhanced airflow for smoother, more even burns

  • Pack redesign for better shelf presence

  • Now includes our custom funnel packer in every box
    Built for serious rollers, bulk buyers, and retailers who demand the best.

Fall Merch Capsule – October 2025

Limited drop. Unlimited flex.
Our latest apparel and accessories collection features:

  • Sueded heavyweight tees & hoodies

  • Smell-proof bags and rolling trays

  • Embroidered headwear

  • Exclusive seasonal colorways
    Stock up before it sells out — this drop won’t be reprinted.


 Coming Soon: Funnel Packer Inclusion Across 50-Count SKUs

October 2025

To make your rolling experience cleaner and faster, we’ve added our new Empire Funnel Packer to all 50-count cone packs. Designed for one-handed use, it's the easiest way to fill cones mess-free. This tool is now standard — no extra cost, just extra convenience.


 Empire Grinder 2.5” 2.0 Launch

August 2025

After the success of our OG grinder, we’re stepping it up:

  • 2.5" aircraft-grade aluminum body

  • Sharper teeth for next-level shredding

  • Larger herb capacity for extended sessions

  • Smooth, resistance-free twist with magnetic lid
    Perfect for daily rollers who want power and precision.


December 2024: Premium Sueded 100% Cotton Merch Drop

 Introducing the latest in Empire Rolling apparel!
Our December merch drop features sueded 100% cotton pieces designed for ultimate comfort and style. Crafted with premium materials, this collection is perfect for enthusiasts who want to showcase their love for Empire Rolling in everyday wear.

April 20, 2024: Empire Rolling Grinder Launch

🚀 Game-Changer Alert!
On 4.20.24, we proudly launched the Empire Rolling Grinder. Engineered for precision and durability, this premium grinder redefines your grinding experience with:

  • Razor-sharp blades for effortless grinding
  • Aircraft-grade aluminum for long-lasting use
  • Magnetic lid for secure closure
    Elevate your prep game with this essential accessory, designed with the same commitment to quality you expect from Empire Rolling.

October 2024: UltraSmooth Retail Boxes

🛒 Our fan-favorite UltraSmooth Collection just got better with retail-friendly packaging!
Perfect for distributors and retailers, these retail boxes make stocking and selling easier than ever. With sleek designs and convenient displays, your customers will enjoy the same unmatched quality in an even more accessible format.


Release: UltraSmooth Cones - July 2023

Introducing the UltraSmooth Cones, the latest addition to Empire Rolling's innovative product line. These cones feature advanced filtration, revolutionary watermark technology, and globally compliant lab-testing for an unparalleled smoking experience. Elevate your sessions with our state-of-the-art UltraSmooth Cones, launching July 2023. Don't miss out on the ultimate upgrade in smoking accessories!



 

🔥 Merch Drop Release: October 1, 2022 🔥 Discover the Latest Collection! October 1, 2022

View Entire Collection

 

V8 Release: December 1, 2021 - Get it Now!

  • Introducing Benny Lite alongside the original
  • Enhanced packaging for retailers and distributors
  • Strengthened print and IP to prevent counterfeiting
  • Exciting new product releases

 

V7 Release: May 20, 2019

  • Upgraded packaging design
  • Refined tube for better user experience


    V6 Release: May 20, 2019

    • Enhanced glue strip visibility
    • Sanitary cellophane packaging
    • Improved front design for increased sell-through


      V5 Release: April 20, 2019

      • New packaging launch
      • Fine-tuned papers to 20 gsm
      • Increased pack quantity to 20 papers


        V4 Release: April 20, 2018

        • New packaging for cones
        • Realistic packaging color upgrade
        • Eco-friendly packaging reduction & lower transportation costs
        • Improved tracking information


          V3 Release: April 20, 2018

          • Enhanced packaging design
          • Resealable packaging technology
          • Product ID tracking with holograms for security
          • Filter tips included in each pack
          • Thicker glue strip for better adhesion
          • Increased paper porosity for slow burn & zero taste


            V2 Release: June 23, 2017

            • New supplier and upgraded machinery
            • Improved paper quality to 22 gsm


              V1 Initial Release: April 20, 2017

              • Signature $100 Bill Rolling Papers launched
              • Ten papers per pack


                Stay tuned as we continue to revolutionize the smoking experience!